Snoop Dogg dyker djupare in i Web3 med NFT-pass

• Snoop Dogg har visat seriöst intresse för NFTs och Web3 under de senaste två åren.
• NFT-serien lanserades i samarbete med Web3-plattformen Transient labs och talangbyrån WME.

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Hollywood icon and rapper Calvin “Snoop Dogg” Broadus Jr. is making yet another foray into Web3 with the släpp av Snoop Dogg Passport-serien. Snoop, ett stort fan av branschen, har gjort flera satsningar på Web3, men detta NFT-pass försöker ge sina fans en helhetsupplevelse. Detta NFT-pass kommer att ge sina fans tillgång till speciellt innehåll och möjligheter relaterade till hans kommande konsertturné.

The Snoop Dogg Passport NFT is minted on the layer 2 platform Arbitrum and sells for 0.025 ETH ($43). The passport NFTs will also provide fans with unique behind-the-scenes clips related to Snoop’s “High School Reunion Tour” with other rappers like Wiz Khalifa and Too $hort.

The NFTs will further provide access to merchandise, ticket purchases, and music playlists. Additionally, fans who buy the NFTs will be airdropped a piece of “Snoop Selects” digital artwork, which includes works by Terrell Jones and Alien Queen.

Snoop sa i ett uttalande,

With the Passport series, I can give my fans the opportunity to travel the world with me—no one’s ever done that. I’ve always been a pioneer, and digital merch is part of the future. I’m hoping other artists can see what I’m doing and continue to innovate on their own.

Snoop är en av många kändisar som visat intresse för Webb3 over the past few years. The legendary rapper already has a couple of Web3-based performances in his portfolio as well as collaborations. Snoop once made a joke about wanting to make Death Row Records “the first major label in the metaverse.” The 51-year-old believes Web3 is a strong part of the future.

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