Disney fecha unidade Metaverse na primeira rodada de demissões
- A Disney se junta à Microsoft e à Amazon para demitir funcionários em 2023.
Disney has scrapped its budding metaverse unit in what appears to be the company’s first attempt at a company-wide layoff. Relatórios state that about 50 employees were affected by the company’s decision to shut down the unit. The metaverse unit was branded as Disney’s “next-generation storytelling and consumer experiences unit.”
Disney appears to be set for a major restructuring that would take place over the next few months and affect an estimated 7,000 employees. The move is part of the company’s plans to reduce its costs by $5.5 billion. Interim CEO Bob Iger has informed employees of another round of layoffs slated for next week, which would supposedly affect people in other divisions. Iger, in a memo sent on Tuesday, asked employees to anticipate a final wave of layoffs “before the beginning of summer.”
Disney’s foray into the metaverse failed to yield the results the firm would have hoped for. The company’s former CEO, Bob Chapek, described the metaverse as “the next great storytelling frontier.” Mike White, who was employed to lead the division, said the unit planned to “create an entirely new paradigm for how audiences experience and engage with our stories.”
Infelizmente, as coisas não correram tão bem quanto o esperado. Mais de um ano após seu lançamento, a unidade do metaverso permaneceu obscura. No entanto, a Disney manteve o foco em descobrir a melhor maneira de maximizar o espaço do metaverso em desenvolvimento. A empresa de entretenimento acreditava que o metaverso poderia desempenhar um papel fundamental na melhoria da experiência do cliente em esportes de fantasia, bem como em atrações de parques temáticos.
Disney isn’t the only top organization to have embraced a grande corte de empregos para aparar suas operações. Amazon, Microsoft, Alphabet, Meta e Spotify tomaram decisões semelhantes nos últimos meses. A maioria das organizações culpa a crise econômica global e o aumento da concorrência como razões para demitir funcionários.